Hiring Secrets from an 8-Figure Agency CEO w/ Eric Siu
Isn’t it refreshing when someone further down the path is willing to share the successes AND failures they’ve seen along the way?
That’s exactly the type of conversation you’ll get from today’s episode with Eric Siu, CEO of Single Grain, Founder of Leveling Up and Co-Host of the top-ranked Marketing School Podcast.
Eric’s journey has taken him from having “no idea how to run a business” at 27 to now having scaled his agency into 8-figures, all while building a media brand, authoring a book and becoming a recognizable name in SEO and modern marketing more broadly.
Despite his successes, Eric does hold back from sharing his missteps along the way and (most importantly) the lessons you can take from them.
For instance, you’ll hear:
What roles should be contractors vs FTEs in your agency
The CEO’s actual role in hiring during times of growth
Counterintuitive ways to identify and recruit new talent
In addition to sharing his hard learned hiring secrets, Eric shares:
The 2 best operating systems you can steal from to make your agency run more efficiently
When and where pay-for-performance pricing makes sense for most agencies
Resources Mentioned in This Episode:
An Agency’s Guide to Measuring And Improving Billable Utilization (Ebook)
Connect with Eric on LinkedIn
The Agency Owner’s Association with Eric Siu & Neil Patel
Working Backwards by Colin Bryar & Bill Carr
Free Tool to Run Your L10 Meetings in EOS: InstantAgencyTools.com
The State of Agency Operations Report
Never Split the Difference by Chris Voss
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This agency drove 70% faster client results by adding this 1 role to their team structure.
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Get the 2-part forecasting model that's helped scale a $25MM agency.
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Learn how to avoid the 3 biggest risks in client communications within your agency.
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Hear how a 200-person agency reduced churn by 50% and used AI to discover the Number 1 KPI to focus on.
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Forget tracking the wrong metrics for your agency & start measuring the ones that matter.
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The 5 steps to use benchmark data in your agency's sales process to win more clients.
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What you and your team can do to stop overservicing demanding clients for good.
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How to set simple, attainable growth goals for your agency in any market.
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A Chief Operating Officer's approach to maximizing agency profitability in the new year.
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How to leverage AI for growth within your agency, and the most common pitfalls to avoid.
