41% Profit Margins With a Results-Only Comp Model w/ Courtney Tarrant
41% profit margins. Sounds good. Right?
That's exactly what one marketing agency has been able to drive with a results-oriented workplace & corresponding compensation model.
Courtney Tarrant, Owner & COO of The Ad Girls shares in today's episode that when they went away from this model for a short period, profit margins shrank closer to typical industry norms.
In this episode, you'll hear from Courtney how they structure a results-oriented workplace within their agency, how they've implemented a unique variable pay structure within this model and how to tell if this model is right for your agency.
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The 5 biggest scoping mistakes that lead to overservicing.
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This agency drove 70% faster client results by adding this 1 role to their team structure.
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Get the hiring secrets from an 8-figure agency CEO who's figured out what works.
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Get the 2-part forecasting model that's helped scale a $25MM agency.
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Learn how to avoid the 3 biggest risks in client communications within your agency.
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Hear how a 200-person agency reduced churn by 50% and used AI to discover the Number 1 KPI to focus on.
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Forget tracking the wrong metrics for your agency & start measuring the ones that matter.
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The 5 steps to use benchmark data in your agency's sales process to win more clients.
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What you and your team can do to stop overservicing demanding clients for good.
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How to set simple, attainable growth goals for your agency in any market.
