A Sales Process for the Non-Salesy Agency Founder w/ Lee McKnight Jr

Are you an agency owner who could never imagine handing over your agency's sales process to someone besides yourself?

Or have you tried to hand over your agency's new business development to a salesperson you hired only to have it crash and burn?

If so,  advice from Lee McKnight Jr, VP of Sales at RSW/US, an outsourced business development firm built specifically for agencies may be able to help.

In today’s conversation, he shares:

  • The 4 common mistakes agency owners make when hiring a new salesperson

  • Several compelling stats from their recent 2023 Ad Agency New Business Report

  • A 4-Part framework to make your new business development efforts more manageable

Resources mentioned in today’s conversation:

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