Great marketing and great art have a lot in common. After all, marketing without art is just mkeing.
What’s inside
How Michelangelo used project management techniques to paint the Sistine Chapel. Turn a daunting task into a work of genius by planning strategically, collaborating with stakeholders, and using your resources.
Why Cubism is the perfect metaphor for how marketers need to think. Learn how Picasso’s approach can inspire your next marketing campaign.
What architecture can teach us about creating an incredible customer experience. Avoid the mistake of putting style over substance by borrowing from these architectural principles.
Get a copy of 'The art of marketing: what great marketers can learn from great artists' now.